Greenwashing refers to organisations' misleading tactic to present their products or operations as environmentally friendly, thereby concealing their negligible or harmful environmental impacts. This term blends "green," symbolising ecological concern, with "whitewashing," indicating the disguise of damaging practices.
Greenwashing refers to organisations' misleading tactic to present their products or operations as environmentally friendly, thereby concealing their negligible or harmful environmental impacts. This term blends "green," symbolising ecological concern, with "whitewashing," indicating the disguise of damaging practices.